MANNY SCHMIDT

Founder, President & CEO NHLPA/CFLPA Certified Player Agent

Manny is the founder and President of Link Management International and has been a key influencer within the Sports and Entertainment Industry for more than 21 years. A graduate of the University of Alberta, Manny oversees and directs all aspects of Link Management, its various operational divisions and all members of the Link Management Team.

Since first established in 1995 as a leading provider of business and personal branding solutions for the sports, entertainment and service sectors, Manny has led Link Management to expand its market presence with the formal introduction of the Link Management Athlete Agency in 2009, The Link Athlete Development Division in 2013 and The Link Performance Speakers Division in 2015.

Over the years Manny has had the opportunity to work with and guide the careers of numerous. Professional Athletes, Olympians and Entertainers and has been called upon as a strategic advisor to many corporate executives both in North America and aboard. As part of his experience, Manny has structured and negotiated multimillion dollar transactions and professional contracts, has led the design and implementation of numerous specialized brand positioning and marketing campaigns and has facilitated the partnerships of various personal endorsement deals along with a variety of product and property sponsorship deals.  

As President and CEO of Link Management, Manny oversees and remains responsible for all contract negotiations and strategic direction of its clients and continues to guide the ongoing growth of the firm as one of the leading full-service agencies’ in the industry.  

Manny is driven by assisting individuals and organizations to connect purpose through passion in a way that allows them to turn vision into purposeful execution. His personal philosophy, “… to provide all our clients with leading edge expertise and the highest standards of leadership, professionalism, objectivity and integrity, based on a sincere desire to help them achieve success”, acts as a core strategic driver for Link Management.

Outside of Link, Manny sits on various boards and spends time volunteering and assisting various organizations and humanitarian initiatives. He enjoys spending time in the outdoors, traveling and horseback riding with his wife. Manny holds a degree in Social Psychology from the University of Alberta, certification in Athlete Management from SMWW and is a registered Player Agent with the NHLPA and CFLPA. He resides in Sherwood Park, AB Canadas with his wife Myra.